Privacy Policy

Privacy Policy

At MODATELIA INTERNATIONAL, SL (hereinafter, PUROEGO) we work to offer you the best possible experience through our products and services. In some cases, it is necessary to collect information to achieve this. We care about your privacy and believe we should be transparent about it.

PUROEGO is deeply committed to compliance with Spanish and European regulations on the protection of personal data, and guarantees full compliance with the established obligations, as well as the implementation of the security measures provided in the General Data Protection Regulation. (RGPD) (EU) 2016/679 and Organic Law 3/2018, of December 5, on data protection and digital rights (LOPD and GDD, hereinafter LOPD).

In accordance with these regulations, we inform you that the use of our website may require certain personal data to be provided through registration or contact forms, or by sending emails, and that these will be processed by PUROEGO, Responsible for the treatment.

Our commitment begins by explaining the following to you:

Your data is collected so that the user experience improves, taking into account your interests and needs.

We are transparent about the data we collect about you and why we do it.

Our intention is to offer you the best possible experience. Therefore, when we are going to use your personal information we will always do so in compliance with the regulations, and when necessary, we will request your consent.

We understand that your data belongs to you. Therefore, if you decide not to authorize us to process them, you can ask us to stop processing them.

Our priority is to guarantee your security and process your data in accordance with European regulations.

If you want more information about the processing of your data, consult the different sections of the privacy policy below:

Who is responsible for the processing of your personal data?


Trade name: PUROEGO

NIF: B87228961

Registered Office: Avenida Juan Carlos I Rey de España, 6 – 28590 Villarejo de Salvanés

Telephone: 91 831 75 90


PUROEGO has appointed a Data Protection Officer or an internal contact person within your organization. If you wish to make a query regarding the processing of your personal data, you can contact him by email at

Obtaining and Processing of Personal Data

Personal data is any information related to a person: name, email, address, telephone number, NIF/NIE... Additionally, when a User visits our website, certain information is automatically stored for technical reasons, such as the IP address assigned by its provider. of Internet access.

PUROEGO, as the Data Controller, has the duty to inform the Users of its website about the collection of personal data that may be carried out, either by sending an email or by completing the forms included in the website.

The personal data that the user may provide:

  • Name and surname
  • Phone number
  • Address and Zip
  • Email
  • Location
  • Curriculum vitae
  • Payment details
  • IP address, date and time in which you accessed our services, internet browser you use and data about the device's operating system.

In some cases, it is mandatory to complete the registration form to access and enjoy certain services offered on the website; Likewise, not providing the requested personal data or not accepting this data protection policy means the impossibility of subscribing, registering or participating in any of the promotions in which personal data is requested.

Only the necessary data will be obtained to be able to perform the contracted service, or to be able to respond appropriately to the request for information made by the User. The data collected is identifying and corresponds to a reasonable minimum to be able to carry out the activity carried out. In particular, no specially protected data is collected at any time. In no case will the data be used differently than the purpose for which they were collected.


Purpose: Respond to your request for information made through our contact form(s).

Legitimation: The legal basis that legitimizes this treatment is the User's consent given through the acceptance box for this purpose, which may be revoked at any time by contacting


Purposes: Manage your User registration on our website, and be able to enjoy the benefits of registered users or members of the loyalty club. As well as sending communications via email and/or telephone, in order to inform the User of possible incidents, errors, etc.

Legitimation: The legal basis that legitimizes this treatment is the User's consent given through the acceptance box for this purpose, which may be revoked at any time by contacting


Purpose: To issue you by any means, including electronic means, our corporate Newsletter, as well as to offer you products and services that may be of interest to you related to the retail sector of equipment and textile fashion, footwear, accessories and other products and services. consumption marketed under the PuroEGO brand or in PuroEGO stores

Legitimation: The legal basis that legitimizes this treatment is the User's consent given through the acceptance box for this purpose, which may be revoked at any time by contacting


Purposes: Allow online purchasing and fulfill your orders. Likewise, PUROEGO may process your data for the purpose of contacting Registered Users in the event that any type of incident arises during the processing of the order or in the management of collection, and may collect new data or confirm those already collected when whether necessary for the fulfillment of the corresponding contract, for the prevention of fraud or for carrying out surveys on the quality of products and services.

Legitimation: The legal basis that legitimizes is the contractual link to be able to process the order.


Purposes: Manage the applications received in order to fill the vacancies offered or that may be offered in the future by PUROEGO.

Legitimation: The legal basis that legitimizes this treatment is the User's consent given through the acceptance box for this purpose, which may be revoked at any time by contacting

In some cases it will be necessary to provide information to Authorities or third companies for audit reasons, as well as handle personal data from invoices, contracts and documents to respond to claims from clients or Public Administrations.

We inform you that the personal data obtained as a result of your registration as a user will form part of the Registry of Processing Activities and Operations (RAT) where PUROEGO is the owner, which will be updated periodically in accordance with the provisions of the RGPD.

How long do we keep your data?

The processing of data for the purposes described will continue for the time strictly necessary to fulfill the purpose of its collection (for example, for the duration of the commercial relationship), until the user revokes his or her consent, as well as for compliance with the legal obligations arising from the processing of data.

Where is your data stored?

Generally, data is stored within the EU. For data sent to third parties outside the EU, we will ensure that they offer a sufficient level of protection because they have Binding Corporate Rules (BCR).


In principle, our services are not specifically aimed at minors. However, in the event that any of them are directed to minors under fourteen years of age, in accordance with article 8 of the RGPD and article 7 of LO3/2018, of December 5 (LOPDGDD), PUROEGO will require consent. valid, free, unequivocal, specific and informed of their legal guardians to process the personal data of minors. In this case, the DNI or other form of identification of the person providing consent will be required.

In the case of those over fourteen years of age, the data may be processed with the user's consent, except in those cases in which the Law requires the assistance of the holders of parental authority or guardianship.

Security measures

Users of the PUROEGO website are informed that the technical, organizational and security measures within our reach have been adopted to prevent loss, misuse, alteration, unauthorized access and theft of data, and that they guarantee thus the confidentiality, integrity and quality of the information contained therein, in accordance with the provisions of current data protection regulations. The personal data collected in the forms are processed only by PUROEGO staff or the designated Data Processors.

The PUROEGO Website also has SSL encryption, which allows the User to securely send their personal data through the website's contact forms.

PUROEGO is not responsible for hypothetical damages or losses that may arise from interferences, omissions, interruptions, computer viruses, telephone breakdowns or disconnections in the operational functioning of this electronic system, caused by causes beyond the control of PUROEGO, delays or blockages in the use of the present electronic system caused by deficiencies or overloads of telephone lines or overloads in the Data Processing Center, in the Internet system or in other electronic systems, as well as damages that may be caused by third parties through illegitimate interference beyond the control of PUREEGO. However, the user must be aware that Internet security measures are not impregnable.

Veracity of the data

The user is solely responsible for the veracity and correctness of the data included, exonerating PUROEGO from any responsibility in this regard. Users guarantee and are responsible, in any case, for the accuracy, validity and authenticity of the personal data provided, and undertake to keep it duly updated. The user agrees to provide complete and correct information in the registration or subscription form. It is important that, so that we can keep personal data updated, the User informs PUROEGO whenever there has been any modification to it.

PUROEGO is not responsible for the veracity of information that is not its own creation and for which another source is indicated, and therefore does not assume any responsibility for hypothetical damages that may arise from the use of said information.

PUROEGO reserves the right to update, modify or delete the information contained in its web pages and may even limit or not allow access to said information. PUROEGO is exonerated from liability for any damage or harm that the user may suffer as a result of errors, defects or omissions in the information provided by PUROEGO whenever it comes from sources other than PUROEGO.

Likewise, the user certifies that they are over 14 years of age and that they have the necessary legal capacity to provide consent regarding the processing of their personal data.

Data transfer

PUROEGO will not transfer or communicate your data to any third party, except in legally provided cases or when the provision of a service implies the need for a contractual relationship with a Data Processor. Thus, the User accepts that some of the personal data collected be provided to these Data Processors (payment platforms, agency, intermediaries, etc.), when necessary for the effective performance of a contracted service or purchased product. The User also accepts that some of the services may be, totally or partially, subcontracted to other people or companies, who will be considered Data Processors, with whom the corresponding confidentiality contract has been agreed, or adhered to their privacy policies. privacy, established on their respective web pages. The User may refuse to transfer their data to the Data Processors, by means of a written request, by any of the aforementioned means.

Furthermore, in those cases where it is necessary, Client data may be transferred to certain organizations, in compliance with a legal obligation: Spanish Tax Agency, banking entities, Labor Inspection, etc.

Exercise of User Rights

The LOPD and GDD and the RGPD grant interested parties the possibility of exercising a series of rights related to the processing of their personal data. To do this, the User must contact, providing documentation that proves their identity (DNI or passport), by email to, or by written communication to the address that appears in our Legal Notice. Said communication must reflect the following information: name and surname of the User, the application request, address and supporting data.

The exercise of rights must be carried out by the User himself. However, they may be executed by a person authorized as the legal representative of the User, providing documentation that proves said representation.

The User may request the exercise of the following rights:

  • Right to request access to personal data, which is the right to obtain information about whether your own personal data is being processed, the purpose of the processing that, if applicable, is being carried out, as well as the information available about the origin of said data and the communications made or planned thereof.
  • Right to request rectification, in the event that personal data is incorrect or inaccurate, or deletion of data that turns out to be inadequate or excessive, the user also has the right, at any time, to request a correction of any inaccurate or excessive personal data. incomplete.
  • Right to deletion and to be forgotten (Art.17 RGPD and 15 LOPDGDD): The user has the right to obtain the deletion of personal data that concerns him or her when the personal data is no longer necessary in relation to the purposes for which it was collected or treated otherwise. If at any time you have given your consent for the processing of personal data, there will always be the possibility of withdrawing said consent for any future processing that depends on it.
  • Right to request the limitation of your processing, in which case only the data strictly necessary for the exercise or defense of claims will be kept by PUROEGO.
  • Right to oppose the processing (Art.21 and 22 RGPD and 18 LOPDGDD): refers to the right of the interested party to not have the processing of their personal data carried out or to cease it in cases where it is not necessary. your consent for the processing, whether they are commercial prospecting files or which have the purpose of making decisions referring to the interested party and based solely on the automated processing of their data, unless for legitimate reasons or the exercise or defense of possible claims they have to continue treating.
  • Right to data portability (Art.20 RGPD AND 17 LOPDGDD): in case you want your data to be processed by another company, PUROEGO will provide you with the portability of your data in exportable format.
  • Right not to be subject to individualized decisions: you can request that decisions not be made that are based solely on automated processing, including profiling, that produce legal effects or significantly affect the interested person.

In the event that consent has been granted for a specific purpose, the User has the right to withdraw consent at any time, without affecting the legality of the treatment based on the consent prior to its withdrawal.

In some cases, the request may be rejected if you request that data necessary to comply with legal obligations be deleted.

If a User considers that there is a problem with the way in which PUROEGO is handling their data, they can direct their complaints to the Security Manager or to the corresponding data protection authority, the Spanish Data Protection Agency being the one indicated in the case. from Spain.

Social networks

PUROEGO has a profile on some of the main social networks on the Internet (Facebook, Twitter, Google+), recognizing itself in all cases as Responsible for the processing of the data of its followers, fans, subscribers, commentators and other User profiles (hereinafter, followers) published by PUROEGO.

The purpose of data processing by PUROEGO, when the law does not prohibit it, will be to inform its followers about its activities and offers, by any means that the social network allows, as well as to provide personalized customer service to the User. The legal basis that legitimizes this processing will be the consent of the interested party, which may be revoked at any time.

Under no circumstances will PUROEGO extract data from social networks, unless the User's consent to do so is specifically and expressly obtained (for example, to hold a contest).

Links to other websites

On the website there may be links to other web pages. By clicking on one of these links and accessing an external website, the visit will be subject to the privacy policy of said website, leaving PUROEGO disassociated from any type of responsibility regarding its privacy policy.


The information provided by the User will, in any case, be considered confidential, and cannot be used for purposes other than those described here. PUROEGO undertakes not to disclose or reveal information about the User's claims, the reasons for the advice requested or the duration of its relationship with the User.

How do we use cookies?

The PUROEGO website and RRSS use cookies in order to optimize and personalize your navigation through it. Cookies are physical information files that are hosted on the user's own terminal. The information collected through cookies serves to facilitate the user's navigation through the portal and optimize the browsing experience. The data collected through cookies can be shared with their creators, but in no case will the information obtained by them be associated with personal data or data that can identify the user.

However, if the user does not want cookies to be installed on their hard drive, they have the option of configuring the browser in such a way as to prevent the installation of these files. For more information see our Cookies Policy.

Validity and modification of this privacy policy

This privacy and data protection policy may vary depending on the changes in regulations and jurisprudence that occur, and it is the responsibility of the data owner to read the updated document, in order to know their rights and obligations in this regard in each case. moment.